Owner, Principal Planner + Designer

Lorie Lau

LVL Weddings & Events Owner and Principal Planner Lorie Lau began her journey in the wedding industry in 2017 when she founded her own wedding planning company which continues to grow and is now a sister brand of LVL.

Lorie met Lindsay through the LVL Academy training for planners. Upon finishing the course, Lorie had the opportunity to assist Lindsay at several weddings and became her mentee, trusted assistant, and close friend.

With a solid background in business administration, finance, marketing, and design, Lorie has rapidly become one of the most recognized and talented wedding planners and designers in the luxury world of weddings and events, and with her clients including LVL happy couples.

Lorie’s talent and professionalism have inspired many. These are a few key reasons why Linsday has entrusted her with the future of LVL Weddings and Events as her official successor. Lorie has a very special eye for art and design and her approach to weddings is to treat each of them as a unique masterpiece.

Things that inspire Lorie are being a leader and making a difference in people’s lives. She finds great satisfaction in making her client’s wedding dreams come alive by combining the perfect vendor team to create a stylish design and identifying the distinctive look that expresses her couple’s personalities to perfection. Lorie takes the time to really understand who her clients are, what they need and want, and how to give them the wedding experience they envision.

In her spare time, you’ll find Lorie traveling the world with her husband, spending time with her family and friends mainly at Disney, reading, hiking, and buying [more] plants for her home.

Founder

Lindsay Ferguson

LVL Weddings & Events founder Lindsay Ferguson began her love affair with events from a very young age along with her mother for always encouraging her entrepreneurial spirit she launched her business in 2007 after moving to California from Ohio. Lindsay used her hospitality background, drive, and determination to break into one of the most competitive wedding markets in the world and by 2014 was producing over 140 weddings with her talented team of professionally trained planners.

Today, LVL focuses on Full Service Planning and Design while taking a select amount of weddings each year in order to create a concierge, personal, and highly customer service-focused experience for each of its clients.

With a belief that the rising tide lifts all boats, Lindsay also co-founded the Planner Life Academy, for wedding planners seeking quality education, business acumen, and a community. In late 2021, Linsday left her Mentor and Co-founder roles with Planner Life Academy.

Lindsay has also officially left her active roles as Owner and Principal Planner of LVL passing the baton to one of her extraordinary mentees, alumni, assistant, and exceptional wedding planner, Lorie Lau; in whom Lindsay has placed all of her trust to continue to make LVL the best wedding planning firm there is.

Lindsay now lives in Nashville where she spends more time with her family and friends. Lindsay continues to dedicate time to her passion for empowering female entrepreneurs, taking the world one cold plunge at a time.